The mobile phone industry has
witnessed exponential growth over the last decade. Development in the
electronics and telecommunications sector has spawned a variety of advanced
technologies, operating system and value added features to cell phones. Advent
of 2G, 3G and 4G technologies has resulted in increasing Internet usage, giving
rise to mobile money/payment. It has not only created business opportunities
for mobile manufacturers but also for telecommunication service providers,
mobile application developers and other stakeholders. Increasing penetration of
mobile phones and Internet usage for various purposes such as shopping,
purchasing movie tickets, and bill payments is expected to drive the market. In
addition, affordable rates and ease of access are expected to positively impact
the industry over the forecast period. Delivering cost effective and fully
functional payments services for mobile users is a challenge for service
providers.
To
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North America and Europe have been
occupying majority of the market share, and are expected to drive the industry
with an expected annual growth rate of over 70%. Countries in the BRIC region
such as China and India, where the IT and electronics industries are developing
at a rapid rate are expected to gain market share over the next few years.
Some of the major players in this
market include Google, PayPal, Sybase, Utiba, Vesta, Xius, Yellow Pepper,
Gemalto, Comviva, Luup, and Obopay among others.
This research report analyzes this
market depending on its market segments, major geographies, and current market
trends. Geographies analyzed under this research report include
- North America
- Asia Pacific
- Europe
- Rest of the World
This report provides comprehensive
analysis of
- Market growth drivers
- Factors limiting market growth
- Current market trends
- Market structure
- Market projections for upcoming
years
This report is a complete study of
current trends in the market, industry growth drivers, and restraints. It
provides market projections for the coming years. It includes analysis of
recent developments in technology, Porter’s five force model analysis and
detailed profiles of top industry players. The report also includes a review of
micro and macro factors essential for the existing market players and new
entrants along with detailed value chain analysis.
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