New Report: Consumer Payment Market Trends in China 2013 Snapshot: Market Research Report

Description

Consumer Payment Trends in China 2013 Snapshot is a recurring study of online purchasing and payment of 500 consumers in China. The report examines monthly spending habits, followed by an look at usage of and attitudes regarding the variety of payment channels available in the Chinese market. Consumer Payment Trends in China: 2013 Snapshot is a shortened version of the our Consumer Payment Trends full report.

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Consumer Payment Trends in China 2013 is the third in a series of updates aimed at tracking and highlighting key market trends in China online payment and e-commerce markets.

Table of Content

1 Executive Summary

2 Introduction

2.1 Methodology and Sampling

2.1.1 Geographical Segmentation

2.1.2 Segmentation by Age

2.1.3 Segmentation by Income

2.1.4 Segmentation by Household Income

3 Market Overview

3.1 Purchases Overview

3.2 Online Purchasing Segmentation

3.2.1 Analysis by City Tier

3.2.2 Analysis by Age

4 Online Payment Channels

4.1 Payment Behavior Analysis

4.2 Payment Preferences Analysis

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5 Third-Party Payment Focus

5.1 Payment Provider Recognition

5.2 Accounts Held

6 Motivating Online Purchases

6.1 Analysis of Motivators 

     

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