Hybrid tablets are
perhaps the biggest threat to the fragile PC sector, however, convertible
laptops could be the market’s strongest defence weapon, as brands respond to
consumers’ desire for more portable computers.Desktops are also heading into a
more portable direction with all-in-ones taking focus, but PC manufacturers
must convince consumers that specialist high-end devices are still more
advanced than hybrid imitations.
To
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TABLE
OF CONTENT
Introduction
Definition
Abbreviations
Executive
Summary
The
market
Volume
Figure
1: UK combined desktop and laptop computer market size, by volume, 2008-18
Value
Figure
2: UK combined desktop and laptop computer market size, by value, 2008-18
Market
segmentation
Over
four fifths of PCs sold are now laptops
Figure
3: Proportion of UK PC volume sales, 2008-13
Market
drivers
Consumers
move towards portable computers
Figure
4: UK tablet computer market size, by volume sales, 2010-12
Ultrabooks
could still spell relief for laptop manufacturers
Figure
5: Worldwide device shipments, by segment (in units), 2012
Figure
6: Estimated worldwide device shipments, by segment (in units), 2014
The
consumer
Tablet
penetration soars as desktops continue decline
Figure
7: Household ownership of desktop, laptop/netbook and tablet computers, January
2012-June 2013
More
people considering the purchase of a tablet for the first time
Figure
8: Plans to purchase laptop/netbook, desktop and tablet computers in the next
three months, June 2013
High
desktop budgets give hope to lucrative all-in-one sector
Figure
9: Consumers’ maximum spend on a new laptop or desktop computer, June 2013
Already
a high demand for touchscreen PCs
Figure
10: Interest in new features, June 2013
Intel
Core processors consumers’ most wanted feature
Figure
11: Awareness and value of product specifications, June 2013
Consumers
choosing portability over reliability
Figure
12: Consumers’ attitudes towards computers, June 2013
Planned
purchases driven by a need for speed
Figure
13: Reasons for planning or considering the purchase of a new desktop, laptop
or tablet computer in the next three months, June 2013
What
we think
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Issues
in the Market
How
much of a threat are tablets to this market?
Do
desktops have a future?
How
can laptop manufacturers meet consumers’ desire for an even more portable
computer?
Has
a mixed response to Windows 8 delayed upgrades?
Trend
Application
Trend:
FSTR and HYPR
Trend:
Life Hacking
Mintel
Futures: East Meets West
Contact
M/s
Sheela
90
Sate Street, Suite 700
Albany,
NY 12207
USA
– Canada Toll Free: 866-997-4948
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