Wednesday, July 24, 2013

New Study: The Mobile & Tablet Advertising Market Forecast 2013 - 2020

Mobile advertising refers to a form of advertising via mobile phones or other mobile devices such as tablets. Although many view mobile advertising as sub-segment of online advertising, its scope is far greater with over 7 Billion mobile subscriptions worldwide.




Mobile advertising promises to drive revenue generation opportunities for App developers, advertising networks, mobile platform providers and Mobile Network Operators (MNOs) alike. Currently in its early years, the market accounts for nearly $17 Billion in annual revenue.

The growing penetration of smartphones and tablets has further extended the addressable market for mobile advertising as users spend an increasing amount of their time with these devices. By the end of 2020, tablet based advertising campaigns alone will generate more than $27 Billion in global revenue, following a CAGR of nearly 30% between 2013 and 2020.


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Military and Civil Aviation Passive Radar Market: 2013 – 2023: http://www.marketresearchreports.biz/analysis/171810


 Passive radar is different from traditional forms of radar in that it does not emit any electromagnetic radiation. Instead, it relies on reflections from other electromagnetic signals in the atmosphere in order to provide a radar picture. Passive radar provides a number of distinct advantages that will allow it to corner a significant portion of defense, homeland security, and civilian radar markets. In addition to cost-efficiency, passive radar is also covert, an effective counter to stealth technologies, and environmentally friendly. The market for passive radar is still in its infancy, and few companies have developed effective, marketable systems. However, as the technology becomes more sophisticated and affordable, more and more competitors can be expected to enter the market, pa


Mobile Phone Insurance Revenue by Country & Region Database: 2013 – 2018:


Driven by the growing penetration of mid-range and high-end Smartphones, the mobile phone insurance industry is increasingly gaining momentum. As device vendors intensely compete by launching new and unique Smartphone models, insurance companies are heavily capitalizing on device specific insurance plans. With global revenues of over $30 Billion in 2013, the industry is set to grow at a CAGR of 17 % over the next five years. By 2018, it is estimated that the industry would be worth $61 Billion. The “Mobile Phone Insurance Revenue by Country & Region Database: 2013 – 2018” tracks historical revenues and yearly forecasts for the global mobile insurance industry at both country and regional levels. This Excel database covers the following: Mobile phone Insurance

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